Instagram (IG) is a social networking platform based around sharing photos and videos. Launched in October 2010, Instagram gave users a series of filters that could be used to alter photos and the concept quickly gained popularity. Instagram continues to evolve and now includes ‘Stories,’ ‘IGTV’ and tools for monetization. Instagram was acquired by Facebook in April 2012.

Drawing of an Instagram Square post with a 1:1 Aspect ratio at 1080px by 1080 px
Drawing of a Landscape Instagram Post with a 16:9 aspect ratio at 1080px by 1920px
Diagram of a Portrait style Instagram Post with a 4:5 aspect ratio at 1350px by 1080px
Illustration with dimensions of an Instagram Story with a 9:16 aspect at 1920px by 1080px

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